Guidelines

MISSION

TECHNOLOGICAL INNOVATION

In the twenty-first century it would be utopian to want to “stop the world” “go back to the past” and “stop consumptions”. It isn’t possible to do so and this isn’t even the right way to save our plant. We are part of the 15% percent of the world that consumes 80% of its resources. We should therefore worry about the lack of raw materials in the future, when the rest of the world, that is now developing, will be able to afford the same well-being we have already enjoyed.  When this happens the Earth’s resources multiplied by six won’t suffice.

 

This is why Valcucine is continuously researching into innovative technologies that make it possible to dematerialise production. This research has resulted in the invention of products that cut the quantity of materials and energy used down to a minimum.

 

At the same time, in order to have the least possible impact on Nature’s cycle, the company develops recyclable and durable products and facilitates the reutilisation of discarded materials in order to produce less waste.

 

Consequently, the path of technological innovation becomes an opportunity and an incentive to research aimed at giving concrete solutions to the real needs of Man and of our planet. This research has resulted in the design and manufacture of competitive products that distinguish the company on the market and that provide it with fair earnings.  Thus, profit becomes the end product of an ethical, cultural and technological process and not the primary objective of a mere economic speculation.

 

 

 

 


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